For Irish people across the globe the wearing of GAA county colours is a key part of their identity. Ballywire is proud to have been collaborating with various units in the Gaelic Athletic Association since the company’s foundation.
Invariably Munster provides a football or hurling finalist each year if not a winner so it’s a highly competitive province. Ballywire has provided online marketing content for the Munster Council’s twitter, facebook and website splashpages in recent seasons as well as video from the launch events.
The Ballywire content was utilised online to drive awareness of the big games and the video material used by various online publications in their match previews.